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Just Because You're Paranoid Doesn't Mean Michael Moore Isn't A Marketing Genius

Advertising AgereportingSicko
Moore, and his distributor, The Weinstein Company, have every film maker's worst marketing nightmare on their hands--how to persuade people to go to the theater to see a show that's available free on the Internet.
Ad AgeDrudgeCBSP.S.Ad Age"Al Gore steps in"Jason Zengerle