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Take That, Charlie Kaufman

First, Michel Gondry made a straightforward trailer of his upcoming movie, Be Kind Rewind, about a group of videostore clerks who accidentally erase all the tapes in the store and have to replace them by acting out and recording their own, third-rate versions of the movies: 

Then... well, see for yourselves:

That is one wacky Frenchman.

--Christopher Orr