If Barack Obama and
John McCain end up facing each other in the general election this year, one
particular special interest group will find itself unexpectedly discomfited:
the comedy writers of
From a comedic point of view, an Obama–McCain race is therefore likely to be quite a dull affair. But from a civic one, a relative lack of mockery and satire might come as a relief, given our recent experience. Of course, satire has always been part of the democratic process (think of the way Martin Van Buren was skewed as effete and ineffectual in the election of 1840). Still, the current media universe has increased its power and importance exponentially. As soon as our monstrous regiment of bloggers, talk-show hosts, late-night comics, and columnists identifies a trait in a candidate that makes him or her look like a figure of fun, they fall on it with all the subtlety, grace and charm of a group of third-grade bullies who have figured out that a classmate’s last name rhymes with that of an embarrassing bodily function. Whether it is Al Gore’s supposed serial mendacity, John Kerry’s rich-boy effeteness, or John Edwards’s alleged obsession with his hair, such a storm of mockery instantly develops that the mainstream media feels justified in covering it as a story, thereby giving it further play and further obscuring the candidate’s positions and qualifications. It hardly matters that the trait in question is usually either non-existent, or essentially irrelevant to how well the candidate would do as president. Late-night television comedy is only one part of this equation, of course, but a key part. The barbs first sharpened in the hands of the Lenos and Stewarts, and the team from “Saturday Night Live”, get repeated ad nauseam across the media landscape. It helps, incidentally, when the candidate in question seems to lack a sense of humor. In public, at least, Gore and Kerry, like Hillary Clinton and Mitt Romney, all come off as humorless, while Obama and McCain--like George W. Bush, at least when he was first introduced to a national audience--are perceived quite differently.
By David A. Bell