This Week: The Single Cringiest Moment of the Cringey Trump 2.0 Era
Speaker Mike Johnson gave the president a new award Wednesday. How did this ridiculous cult grow around this ridiculous man?

In every age, there are moments large and small that somehow manage to capture the regnant ideology in all its proud and decadent vulgarity. You know these moments when you see them because your first reaction is not intellectual but physical—you feel that involuntary revulsion not in your brain but somewhere down around what they call in the Yiddish language your kishkes. I believe the modern word for it is cringey. It’s like watching the “Dinner Party” episode of The Office, except it’s not played for laughs. Those involved couldn’t possibly be more serious—and oblivious to how they look to the rest of the world.
A lot of important and appalling things happened this week that ought to be preoccupying me, but somehow, I have not been able to free myself from thinking about House Speaker Mike Johnson’s presentation to President Trump of the first annual “America First” award on Wednesday night. Future historians will ask, as many of us have asked in our own time, how this ridiculous cult could have grown around this ridiculous fraud of a man—how these Republicans could have decided that their pride, their virtue, their consciences are so worthless to them that they willingly participate in such staged exercises in hollow flattery.
There are longer clips floating around of Johnson discussing this award and praising Trump, but in the interest of sparing your mental health, I’ll expose you only to the brief, 30-second version here. Trust me, it’s enough to make the point.
“The president has done so much for the American people, and we want to honor him in some small way, some token of our appreciation for his leadership,” Johnson beamed at the fundraising dinner of the National Republican Campaign Committee in Washington. “And so tonight, we have created a new award. We’re going to do something we’ve never done before. We are going to honor him with a new award that we will present annually from this point forward. But he is the suitable and fitting recipient of the first ever America First Award. We can think of no better title for what that is. That’s this beautiful golden statue here; appropriate, for the new golden era in America.”
Disappointingly, the golden statue was not a calf. But these people lack the sense of humor and self-knowledge to have done that. It was, predictably, an eagle—wings spread, talons exposed, prey about to meet its fate. Kind of like Trump imagines himself vis-à-vis Iran, with the difference that eagles have been known to stalk prey for hours, whereas Trump can’t keep any single thought in his head for longer than 10 minutes and has, in the month since the war started, announced about four different rationales for the war and changed strategy roughly every half hour. Any eagle with Trump’s attention span would starve to death in a matter of days.
That aside, there are two points to make about this. The first concerns Johnson’s oleaginous sycophancy. The quote above in print doesn’t quite do it justice. You have to watch it, experience his self-satisfied smarminess, his bottomless self-abasement. Remember, this is a man who has compared himself to Moses. If Moses had behaved toward Pharaoh the way Johnson does toward Trump, his people would have needed to wait for another deliverer.
The second concerns the need to treat Trump like a 5-year-old. It’s a need the corrupt FIFA head Gianni Infantino recognized when he awarded Trump the preposterous FIFA Peace Prize in December, and that Trump’s Cabinet members intuit at those laughable meetings where they try to top one another in offering him false and flatulent praise. It’s hard to know, of course, whether these people have no idea how pathetic they look to the rest of the world, or they do know and just don’t care.
Either way, it’s a sight to behold: the awarding to the president of the United States a series of participation trophies. I thought conservatives hated participation trophies, which derive from that oh-so-liberal instinct to protect children’s feelings. This is one point on which I actually kind of agree with the conservative position. No, every child who participated in the swim meet didn’t win. Someone won. The others lost. The winner should be recognized. And kids are smart; they pretty quickly cotton on to the fact that if everyone is getting the same trophy, the trophy is worthless. Trump is either too vain or too dumb to understand what most 7-year-olds grok after about three swim meets.
We also learned this week that Trump will add his signature to our currency. This comes on the heels of last week’s news that the United States will mint a Trump coin, which the Commission on Fine Arts, a seven-member panel appointed by the president, recommended be made “as large as possible.” Said Vice Chairman James McCrery II: “In terms of the diameter, I think the president likes big things. Generally, I do too.” I’ll let that one pass.
All this is happening, of course, while Trump’s poll numbers are tanking—even over at Fox News—and the country is in collapse. This war is a mess. You’d hardly know it from most news coverage, but Iran’s attacks on U.S. bases across the Middle East have been successful enough that many troops have had to evacuate, working remotely from nearby hotels and office buildings. Trump thought the war would be over by now, but it isn’t, and he’s at sea—tugged in one direction by Benjamin Netanyahu and Mohammed bin Salman to level Iran, and in the other by his desire not to go down in history as the man who brought the world economy to its knees. And then there’s the airports, inflation, immigration, and everything else on which the American people are giving him failing grades.
What a perfect time for a new award! Actually, by fascist logic, it is: As material conditions for the people worsen, the leader must be praised all the more fulsomely, the make-believe enforced all the more vigorously. Will anyone come along to shatter the myth—to be the Jan at the dinner party, throwing Michael’s Dundie against the plasma TV screen? Not likely, anytime soon. Cults only intensify until the moment they explode.








